Social Networking Journal

Bebo Marketing

One thing you don’t hear much about is “Bebo marketing.” Compared to Myspace, Bebo has never received seemingly that much attention from marketers. Does that mean Bebo has avoided the fate of being spammed like so many other social networks?

Of course small time marketing goes on Bebo. Some people look to get as many “friends” as they can to join them. Then it’s an all you care to eat spam smorgasbord once they do. This seems relatively unavoidable in modern times.

Bebo has probably been spared some of the major spam problems experienced by their larger rivals just because of their size. But as they start to get bigger (in parts of Europe they’re actually number one.)

One thing seems unavoidable for social networks. When they hit a ubiquitous size and have millions of users, marketers and spammers are likely to be attracted to the arena. It’s hard for many people who wish to sell you something to resist the lure of such cheap forms of communication. Right now Bebo marketing doesn’t appear out of hand. But that could certainly change in coming years as more users join.