Social Networking Journal

MySpace Music Goes After iTunes

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Apple has been having too easy of a time of it in the last few years, so it’s not surprising that a number of companies have their products in mind for serious competition. iTunes has been a particular flagship of Apple for years now, revolutionizing how people accessed music. The new MySpace Music will be a direct competitor for Apple iTunes, and one with a ton of clout. MySpace truly does have the dominant music-based website, so it was only a matter of time until someone leveraged the the power of their network of music makers and consumers.

Some in the music industry think it has long been time for a change.

“We believe that one of the greatest growth opportunities for our industry is to develop new partnerships and models focused on unlocking the value of music in the online community space,” said Edgar Bronfman Jr., chairman/CEO of Warner Music Group.

Right now, MySpace is dominant in the online music community space, with an audience that constantly seeks new music. MySpace hopes their DRM-free downloads will compel them to purchase songs, rather than bootleg them.

MySpace Music will be closely scrutinized in the next few months. It could be the next step in the evolution of the music industry.